Fair and Bio – an example from the Czech Republic
We were the first to import fair products to the Czech Republic in 2004. At that time, at the Ecumenical Academy, we dealt with debt relief for developing countries, globalization and development. We had many supporters who wanted to be more actively involved, but there was no way. And so we started looking for new ways of concrete help. Through church circles in Germany and the Czech organization One World, we knew fair trade.
That’s when we decided to start importing fair coffee, tea and chocolate from German partners and offering them to local activists. We were lucky. It was at this time that the Carrefour chain began to show interest in fair trade products. And we were their only suppliers then. Although the cooperation with Carrefour did not last long (he left our market shortly afterwards), our wholesale went on.
Find out more here.